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Mentora
Partnered directly with the founder to architect Mentora’s organic marketing roadmap. Owned end-to-end content production—from structuring high-value carousels and daily stories to producing dynamic reels—building a cohesive social ecosystem that increased brand equity and audience engagement.
Key Execution Areas
- Digital Marketing & Creative Strategy — end-to-end campaign design
- Built structured design workflow; cut production turnaround by 30%
- Scaled organic reach 212% (3,200 → 10,000+ monthly) and improved Instagram engagement by 75%
- Owned creative pipeline: carousels, stories, reels and asset libraries
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